Edrix Articles

The book marketing
knowledge base

No fluff. No filler. Every article is built around the real questions authors are asking — and the real answers that move the needle.

All Articles

Start with what
matters most to you

01 Fundamentals

Why Your Book Isn't Selling (And It's Not the Writing)

The most common reason books fail isn't quality — it's visibility. Here's how to diagnose the real problem.

02 Costs & Planning

How Much Does Book Marketing Really Cost?

An honest breakdown of book marketing costs at every level — from DIY to full-service — and what you get for each.

03 Audience Building

How to Find Readers for Your Book in 2025

Where readers actually are, what draws them to new books, and how to put your book in front of them.

04 Platform

How to Build an Author Platform That Actually Sells Books

What an author platform really is, what it isn't, and the step-by-step approach to building one that converts.

05 Self-Publishing

How to Sell Your Book Without a Publisher

The complete marketing playbook for self-published authors who want to compete with traditionally published books.

06 Strategy

Book Marketing for Self-Published Authors: A Real Strategy

A structured marketing approach built specifically for the challenges and opportunities of self-publishing in 2025.